The utility market has significantly changed over the last few years and the utility companies now have found themselves operating in a new customer focused marketplace, with the emphasis on the ‘customer experience’.

One challenge facing utilities today is to make the work of their mobile workforce as productive and cost effective as possible whilst keeping customer service a priority. Mobile data communications offers companies the opportunity to achieve that aim.

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The adoption of mobile applications and wireless technology is providing a powerful solution to utility remote field force workers. By implementing real time data access - it is bringing instant, up-to-date information and improving productivity throughout the utility organisation by improving communications. Now more and more utilities are deploying wireless and mobile technology integration including seamless roaming capabilities as part of their long term strategy, to ensure quality and continuity of customer care at lower costs.

Facing the Challenge

One positive move in creating and maintaining excellence in quality of service is by adopting Seamless Roaming as part of the mobile data strategy.

New technologies such as Seamless Roaming, and new applications of existing technologies, such as GPRS or 3G, are being used in the search for operational efficiency to achieve mobile data from any location. Additional standards such as Wi-Fi help facilitate access to and the sharing of data for employees anywhere within the organisation, and prove to be a vital tool in all business objectives.

Reliability and ease of use is king when deploying any mobile computing solution. Brand helps remove any obstacles and ensures the user stays part of the organisation, both reliably and securely.

The Technology

Brand's Apollo solution, matured over 18 years of successful deployment, is making mobile data a reality for business-critical data applications using Seamless Roaming for organisations across the world. Providing a secure connection for the mobile user whilst travelling from location to location, it removes the uncertainty of using a wireless network to transfer vital information by transparently integrating GSM, GPRS and Wi-Fi networking with LAN environments, both within the enterprise, and in the field and provides automatic recovery from dropped connections without repeating any data transactions and assures that data is never lost, corrupted or compromised.

Brand's mobile data solutions offers mobile users the added benefits of high compression levels, fast packet loss recovery and dynamic seamless roaming between Wifi, GPRS, 3G and other bearer networks depending on availability during the same transaction.

Another major concern for utility organizations would be the security of data information and network security. Brand provides significant protection to the network and data by using authentication and encryption security which complies with all the standards.

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Mobile Data represents an important step towards a new way of working within utility organisations. Both the organisation and workforce benefit from the implementation of mobile technologies; as it makes the working process more effective and efficient. In addition, customer service is dramatically improved by information being made available wherever the service is being carried out and insuring records are accurately updated.

Brand's solutions are deployed in many organisations across the world and Brand specialises in implementing mission critical wireless strategies. Brand's Apollo solutions makes mobile data a reality using session management. It removes the uncertainty of using a wireless network to transfer vital information and ensures compatibility with almost all data devices and networks resulting in a future-proofed investment for any utility organisation, allowing access to all IP-based applications from the Head Office, customers homes or in the field.

Brand Communications has been working in partnership with many large utility companies for many years now in providing successful mobility solutions.

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